Field of Screams Hosts Annual St. Paddy’s Day Event
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What this video covers
Field of Screams in Lancaster, PA steps outside the traditional Halloween calendar with its annual St. Paddy's Day event, a single-day experience featuring specially themed décor, scenes, evil leprechauns, and sinister trolls. Co-owner Jim Schopf sits down for an interview to discuss what goes into pulling off a fully re-themed attraction for just one day. Now in its third year, the event demonstrates how established haunted attractions can extend their brand and audience beyond the fall season. The conversation offers a behind-the-scenes look at the operational and creative decisions that make short-run specialty events viable.
Key takeaways
- ◆Field of Screams runs a one-day St. Paddy's Day event now in its third year
- ◆The attraction features custom theming including evil leprechauns and sinister trolls
- ◆Co-owner Jim Schopf shares the creative and logistical effort behind a single-day re-theme
- ◆The event highlights a growing trend of haunted attractions operating outside the Halloween season
- ◆Offers business insight into how year-round event programming works for an established haunt
Who this is for
Haunted attraction owners, operators, and enthusiasts curious about how professional haunts extend their season with creative off-calendar events.
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