"IT" PENNYWISE HALLOWEEN MAKEUP TUTORIAL
by Madeyewlook
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What this video covers
Madeyewlook delivers a step-by-step Halloween makeup tutorial recreating the iconic Pennywise clown from IT with a glamorous twist. The look relies on pro-grade face paints, brow blocking techniques, and dramatic eyeshadow to achieve a striking horror-glam effect. At just seven minutes, the tutorial moves quickly but covers the essential steps needed to replicate the character's signature white face, red details, and bold eye makeup.
Key takeaways
- ◆Brows are blocked out using a glue stick, concealer, and setting powder before painting begins
- ◆Graftobian Pro Paint in white and red shades forms the base of the Pennywise face
- ◆Grey and black eyeshadow add depth and shadow to push the look into horror territory
- ◆The finished result leans glamorous rather than purely terrifying, making it versatile for parties or costume events
Who this is for
Halloween enthusiasts and cosplayers with some makeup experience who want a wearable, glam-leaning Pennywise costume look.
Tools mentioned
- • makeup brushes
Materials mentioned
- • Graftobian Pro Paint (White, Blood Red, Red, Cream)
- • Inglot Eyeshadow (Grey, Black)
- • MadeULook Night Owl Eyeliner
- • Elmers Washable Glue Stick
- • Tarte Cosmetics Maracuja Creaseless Concealer
- • RCMA Setting Powder
⚠ Safety notes
Use only cosmetic-grade face and body paints intended for skin application. Follow creator's linked guide for safe makeup and body paint removal to avoid skin irritation.
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